Description
A book on content strategy in the Korean pop industry, examining how K-pop is produced, marketed and spread worldwide. Of interest to students of media and marketing.
ISBN-10: 1041090188
The K-Pop Content Strategy
79,00 €
A book on content strategy in the Korean pop industry, examining how K-pop is produced, marketed and spread worldwide.
🚚 DeliveryFlat €15 across Europe. Dispatched in 1–3 business days.
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